Advantages of internet sales

Due to the rapid development of technology, business organizations (sellers, companies) have improved the way they sell goods by including, in addition to traditional methods, the online sale of goods (web-shop / online store).

By entering the market via the Internet, the seller (business organization) gets the opportunity to make contact with potential customers who are not able to physically access the seller's location.

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In the following text, we will try to present the key advantages of online sales from the point of view of the buyer and the seller.

Advantages of internet sales - Seller:

1. Online stores "have no" restrictions

JOne of the main advantages of an online store is that you break down physical barriers.
With the online store you can offer your products to anyone in the world.
With the Internet, it doesn't matter where customers are, it's just how good your products are.

2. Possibility of sorting items without restrictions

3. Availability of online store

One of the main disadvantages of physical stores compared to online stores is this.
No working hours, your company operates 365 days a year, 24 hours a day.

4. Offer items you do not currently have in stock

It is possible to receive orders regardless of the current state of your stock. If you are able to notify the buyer and deliver the goods within the agreed time, this convenience is great to keep the buyer.

5. Online payment

Possibility to implement online payment of orders.

Factors that motivate customers to buy online:

1. Purchase from any location

Possibility to buy products from the comfort of your home or any other location. Shopping is easy and convenient for the customer online.

2. Save time

Customers do not have to stand in lines to pay for the products they have purchased.

3. A large variety / range of products is available

In order to appear in search engine results, sellers try to add a complete range of their products.

4. Good discounts / lower prices

Due to the elimination of maintenance, real estate costs, retailers are able to offer their products with attractive discounts online.

5. No pressure shopping

Generally, in physical stores, sales representatives try to influence customers to buy a product. Which leads to a certain type of pressure, while in online stores, customers are not under pressure in any way.

6. Product comparisons

The companies present a full range of products they offer to attract customers with different tastes and needs. This allows customers to choose different models after comparing product features and prices.

7. Order status

Online consumers can track order status as well as delivery status.

8. Detailed product information

To make sure they attract the "right" customers, retailers will try to provide all the necessary information about the product.

9. Additional benefits

You receive an electronic confirmation of receipt of the order, which greatly simplifies record keeping.
Possibility to cancel the order (Depending on the privacy policy and conditions of use of the online store)
Possibility to return the product (Depending on the privacy policy and conditions of use of the online store)

The reality is that every day that passes without owning an online store, you lose money. This is the minimum investment for all the benefits it can bring you.

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